“LOST MUSKET DIARY” Sunday February 8, 2015
NICE* with times of Sun and Clouds 74°F/23°C in Rancho Santa
Margarita
Buongiorno,
Sitting
down at the computer to work on my blog, http://mikebotula.blogspot.com/
reminds me a lot of my early career in local radio. That was the late ‘50s
through late ‘70s when radio was REAL, with live people who blathered and bled,
drank too much and yelled a lot through the music.
MikeBo - WVIP Radio 1960 |
This
gets me back to the moment. I’m thinking that being a blogger is like being what
the morning disc jockey at a local radio station used to be. In radio, I’d
first turn on the transmitter, giving it the required fifteen minutes to warm
up, unless I was late that morning because of late-night frolicking the night
before. In that case I’d just throw the switch and pray.
At the
appointed sign-on time, usually 6 a.m. or whatever passes for dawn-local
time, I’d push the button to play the Star Spangled Banner (Or Dixie when I worked in the south), read
the sign-on with the address, frequency, owner’s name and the reminder that the
station was overseen by the FCC in Washington, DC. Then I’d punch the button
and start the theme for the morning show. (This was usually titled Breakfast With (Announcer’s name here), Dawn
Patrol, or Morning Melodies or something like that. Only when the opening
theme started did I realize that I had absolutely NO idea what that morning’s
show was going to be about.
It’s
the same thing with “blogging.” I am absolutely astounded how some bloggers,
like my personal idol, Ken Levine, can churn out a blog a day – byken.levine.blogspot.com - using his
own material and always keep it funny and interesting. Ken started at KMPC
radio a few years before I did and went from the KMPC Sportswire to a career as a writer for TV shows like M*A*S*H and Cheers. I was turned on to him by Don
Barrett, another blogmeister who is Mr. Los Angeles Radio to
those of us who ever worked in LA radio or aspired to. He does LARadio.com and has done several books on
the subject. Well, I figured out at the beginning that I wouldn’t be able to
keep up a daily pace.
So, what
kind of a blog will this one be today? I have NO idea! Like anyone else in show
biz, a successful performer can AD LIB. Now, I've been gathering scattered
thoughts and punch lines and trying to organize them into an interesting form.
So, just like my radio days….I’ll just ad lib. Try out a few lines, play a few
bars of fill music, say “Good Morning” in a couple of different languages, drop
in a weather word and current temperature, tell the time, and bring the music
up full. When it ends, do another time-temperature-weather check and go to
commercial. You get the idea.
The blog
idea started with my trip to Rome last fall. I had just joined Facebook and was
really enjoying reconnecting with old friends and cultivating new relationships.
So I shared my Italian adventure under the title of Rome Diary. Much to my surprise and delight, a number of you said
you enjoyed what I had to say and encouraged me to keep it up. And so I have,
and, I am enjoying it. But, I've had to take into account the fact that I’m no
longer in Rome, topic-wise, and that fact impacted on my potential subject matter.
It’s like starting your own
business. You find a location, stock it with product, open the doors and pray
for customers. No groveling for a job. No pleasing a grouchy editor or getting
around the owner’s political philosophy or religious beliefs. No sir! The
Internet has set me free! I can just do it. I can say anything I want. Since
I have spent most of my adult life as a general assignment news reporter, I
plan on covering a variety of topics bearing in mind the time-honored philosophies,
journalistic principles and guidelines that will govern what I’ll talk about.
Rules and ethics and truth…stuff like that. And, since I’m a big believer in
promotion you can be sure I’ll be plugging my blog through Facebook, Twitter,
Google Plus along with the
other social media outlets.
A long
time ago, I had established my own personal interest web site at www.mikebotula.com. This was at the time we
developed a new internet site for my company. It wasn't until social media
sites arrived that my original idea of having my own “bully pulpit” really came
to fruition. Once I decided to do a blog I also spent some time revamping and
enhancing the web site. I’ll have more on my aspirations for it in the near
future, and I’ll share them with you once reconstruction is completed.
Stay
tuned!
Ciao!
MikeBo
*Since I get my weather headline from the NY Times, I’m also
sharing their new format with you. Pleasant
and Nice have replaced Sunny or Cloudy or Rainy. God knows how
the NYT will slug their really foul
weather heads.
©Mike Botula 2015
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